CASE STUDIES - Abbott Vascular

Client:   CEA - Comité Européen des Assurances Sector:   Insurances Media Used in Case Studies:   Branding   Click here to review the entire "CEA" portfolio.

Their Communication Need
The CEA produced a large amount of material, from policy papers to technical reports. However, the look and feel of these publications was not consistent. Furthermore, the logo of the association needed to be refreshed.

The Business Communication Solution
Morris & Chapman worked with the CEA to develop a fresh and flexible graphic identity that included a wide range of communication tools ranging from an extensive style guide, highly automated MS Word and PowerPoint templates, e-templates and conference material.

Results
The new brand has given the industry a more modern, open and future oriented look. The style guide and templates have also led to consistency in look and feel of all communication material.

Works

• Complete redesign of the Corporate Identity
• Annual Report
• Invitation
• CEA Roll up Banners
• CEA Conference Roll ups
• Helping Europe manage risk !

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